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Workshop on Future Research Directions
in Demand Management

The Shard, London

Tuesday, 26 September 2017, 09.00 to 17.00

Dr Arne Strauss (University of Warwick) and Dr Christine Currie (University of Southampton) organise a one-day workshop in The Shard in central London to identify future research directions in the intersection of demand management (dynamic pricing, choice modelling, personalisation etc), privacy preservation and related fields against the background of a changing environment (as reflected e.g. by the sharing economy, smart grids, private data aggregators, General Data Protection Regulation, e-Privacy Regulation etc).

The workshop will include presentations from experts and users in the area and facilitated discussions to develop research questions.

By participating in this event, you will be able to:

  • Network with academic researchers from operational research, digital marketing, behavioural science, computer science, service systems, law or statistics as well as users and industrial researchers from companies that use demand management.
  • Identify the research challenges in demand management which would benefit from meaningful collaboration across these disciplines.
  • Find consortium partners for future funding bids, such as the upcoming EPSRC call Trust, Identity, Privacy and Security (TIPS) 2.0.

The workshop features a keynote presentation:

Keynote speaker: Prof Graham Cormode, Computer Science, University of Warwick
Title: The confounding problem of private data release
Abstract: The demands to make data available are growing ever louder, including open data initiatives and “data monetization”. But the problem of doing so without disclosing confidential information is a subtle and difficult one. Is “private data release” an oxymoron? This talk aims to delve into the motivations of data release, explore the challenges, and outline some of the current statistical approaches developed in response to this confounding problem

If you would like to apply to attend the workshop event, please complete the online expression of interest form by 1 September. We will aim to inform applicants of the outcome of selection by week commencing 4 September 2017.


More information under Please contact Arne Strauss with any questions ( This workshop has received funding from the EPSRC and is free of charge.