Sources and Acknowledgements

The Science of Better Campaign was developed by an ad hoc committee under the auspices of the Board of Directors of the Institute for Operations Research and the Management Sciences (INFORMS).

The OR Society is most grateful to INFORMS for allowing it to modify this material for use in the United Kingdom.

Committee
Chair: Dr. Thomas M. Cook, Past President, INFORMS; former chairman and CEO, CALEB Technologies, Inc.

INFORMS Volunteer Members
Dr. Gary L. Lilien, former president, The Institute of Management Sciences (TIMS); member, Public Information Committee (PIC); Co-Founder and Research Director, Institute for the Study of Business Markets (ISBM), Smeal College of Business, Pennsylvania State University, Distinguished Research Professor of Management Science

Dr. Irvin Lustig, member, INFORMS Round Table; Manager of Technical Services, ILOG; ILOG Direct Optimization Evangelist

Dr. Randall Robinson, Executive Director, INFORMS (retired); Chair, Public Information Committee (PIC)

INFORMS Staff
Mark Doherty, Executive Director

Lisa L. Klose, Director of Marketing

Barry List, Director of Public Relations

Lionheart Publishing
John Llewellyn, President

Pennsylvania State University, Smeal College of Business
Dr. Ralph Oliva, Executive Director, Institute for the Study of Business Markets (ISBM), Professor of Marketing

Dr. Karen Jansen, Assistant Professor of Management/Management and Organization

Kristen Price

Philip Johnson Associates
Philip Johnson, President

Janet Carlisle, Account Director

Chris Frame, Creative Director

Hugh Kennedy, Partner, Director of Planning

Matt Magee, Associate Creative Director

Doug Parrish, Associate Art Director

Douglas Reynolds, Senior Interactive Producer

Schwartz Communications
Carol McGarry, Executive Vice President

For more information about INFORMS, go to www.informs.org

For more information about The OR Society, go to www.theorsociety.com