Organisation

Title

Outline

British Columbia Ministry of the Environment

Data warehousing strategy

Describes initial formulation and subsequent refinements, with links to PowerPoint presentations

B&Q (UK home improvement retailer)

Giving users the key to Pandora's box

Describes how a phased approach and close collaboration between business and IT revolutionised information delivery and use

"Close Call Corporation"

(Fictitious name to disguise a real disaster story)

Anatomy of a failure

Inside story of a fatally flawed data warehouse project, with some pertinent lessons

3M

One face, one voice

Describes the impact of a global customer data warehouse made accessible to both customers and suppliers

Staffordshire Police

Fighting crime with business intelligence

Outlines how modern reporting and analysis tools can help cross-reference and correlate crime data

Virgin Atlantic

Leveraging information to keep frequent flyers in their skies

Illustrates the benefits of using ETL tools to maintain a data warehouse

Fingerhut (US catalogue retailer)

Marketing for survival

Insight into the evolution of a sophisticated database marketing operation

New York State Office

Medicaid fraud control

Discusses an award winning application of Compaq and Oracle storage technologies to answer complex ad hoc queries in seconds