Business Case Studies

Executives in every kind of organisation – large and small, private and public, for-profit and not-for-profit – are using operational research (OR) to unlock the value in their data, model complex systems, and make better decisions with less risk. Whether OR is used to inform high-level strategy or improve day-to-day operations, the results speak for themselves:

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Scheduling fairness in the FIFA World Cup

Operational Research has solved historic unfairness in the South America’s Qualifying Tournament for FIFA’s 2018 World Cup by balancing the schedule, which in turn improved the tournament, reduced costs and raised revenue.

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The Brakes Group increased efficiency with OR

The Brakes Group is a leading supplier to the UK catering industry. There is constant pressure on margins and a need to increase efficiency throughout the supply chain.

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Menzies Distribution

Each night, Menzies Distribution processes approximately 1,500 tonnes of newspapers and magazines through 36 depots, and then out to over 21,000 retail premises throughout the UK.

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Crimestoppers

Crimestoppers used a simulation model to improve significantly shift patterns and staffing. This resulted in improved customer service levels, a substantial reduction in call answering time and a halving of abandoned call numbers.

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3663 Foodservice reviews routes and comes up with the winning numbers

3663 is the UK's leading foodservice wholesale distributor and provides a highly flexible delivery service to 53,000 customers from 38 depots.

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The art of crew scheduling

Air New Zealand masters the art of crew scheduling

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